In the ever-evolving world of mobile gaming, it can be challenging to determine which game reigns supreme. However, with the help of market research and expert opinions, we can provide a comprehensive analysis of the top contenders for the title of the No. 1 mobile game in 2020.
In this article, we will explore the key factors that make these games popular and examine their strengths and weaknesses. We will also take a closer look at each game’s user base, engagement rates, and revenue generation to determine which game has risen above the rest. So without further ado, let’s dive into the world of mobile gaming and see who comes out on top.
Introduction
Before we delve into the specific games, it is essential to understand why mobile gaming has become such a massive industry. With smartphones becoming increasingly powerful and accessible, the demand for mobile games has grown exponentially. According to a report by Statista, the number of mobile gamers worldwide was 2.3 billion in 2019, and this number is expected to continue growing.
The appeal of mobile gaming can be attributed to its convenience, affordability, and accessibility. Players can download games from their smartphones’ app stores and play them on the go, making it an ideal pastime for people with busy schedules. Additionally, mobile games are often free to download, with in-app purchases being a common revenue model.
PUBG Mobile
“PUBG Mobile” is a battle royale game developed by Chinese company Tencent. The game was released in China in 2017 and quickly gained popularity worldwide, with its global launch in 2018. “PUBG Mobile” has since become one of the most downloaded mobile games of all time, with over 500 million downloads to date.
One of the key factors that make “PUBG Mobile” so popular is its addictive gameplay. Players compete in a last-man-standing battle against each other, with the ultimate goal of being the last person standing. The game’s intense action and fast-paced gameplay keep players engaged for extended periods, making it an ideal choice for casual gamers.
Another factor that has contributed to “PUBG Mobile”‘s success is its aggressive marketing campaign. Tencent has spent millions of dollars promoting the game through social media, influencer collaborations, and in-game advertisements. This marketing strategy has helped the game reach a broad audience and generate significant revenue through in-app purchases.
However, “PUBG Mobile” has faced criticism for its aggressive monetization strategies. The game is known for its high in-app costs, with players often being pressured to spend money to advance quickly or gain an advantage over other players. This has led some players to feel that the game is pay-to-win, which can be a turn-off for many gamers.
Candy Crush Saga
“Candy Crush Saga” is a match-3 puzzle game developed by Swedish company King. The game was released in 2012 and has since become one of the most popular mobile games of all time, with over 5 billion downloads to date.
The game’s success can be attributed to its addictive gameplay, simple graphics, and social features.